How Much does it Cost to Advertise?

Advertising is a key component of promotion. It is basically used on the grounds that messages can reach large number of people and make them aware, persuade and remind them about the firm’s offering such as it’s product or services. It is proven as an effective tool in introducing and promoting a certain products and of course in increasing it’s sales. As a matter of fact, almost all businessmen take the risk of engaging in advertisement. It absolutely cost a large amount of money.

By determining the expenditure of the other sites in their advertisement, you can gain necessary informations about the present competition and the market for your product. These informations include demand and its cost (PPC).

There are pay per click search engines that are utilized to gather some relative informations. These are the overture.com, findwhat.com, kanoodle.com, and 7search.com. But the most accurate and recommended sites are the overture and the findwhat.com.

Who is your competition?

Know your enemy first before you start playing the game. Investigate about the top sites that you consider as your future competitor. By doing so, you will discover that there are two different types of sites that usually pay for keyword advertising in your category. And these are:

irrelevant sites – these are the incompetent sites, not active and considerably not a    threat

competing affiliate and merchant sites – these are the  competitive sites that  exists.

To compete with these well-built sites, you first evaluate the reasons for its existence and some valuable informations that you can apply in your own sites. These includes the name of the sites, it’s products, its strength and weaknesses, its audience and its uniqueness or appeal to consumers.

We cannot avoid any leakage in a business transactions or say hackers so many affiliates now used affiliate-cloaking software or ‘mouseover’ to protect any commission theft.

Casino Coins Network

Online casinos are booming industries with billions of dollars revenue generated each year. Casino coins provide opportunities for webmasters to gain from these massive profits. It ensure the success of its affiliates in the said business.

The program of casino coins is CPS cost-per-sale). For every player you refer you earn up to 35% commission on the Net Casino Revenue that player brings in for the lifetime of the player.You can also earn up to 5% by referring other affiliates to casino. Becoming a Casino Coins affiliate is an outstanding business opportunity. It enables you to earn revenue from the website’s traffic by advertising the most successful online casinos in the business. It’s one of the surest ways to earn revenues. There is absolutely no cost to becoming an affiliate.

Applications to Casino Coins are checked and approved within 24 hours. But the disadvantage of this is that when your client wins the jackpot, your account will show negative balance until you generated another revenue from other players but they are not liable for the payment. Casino Coins sponsors include:

• English Harbor Casino
• Carribean Gold Casino

Casino Rewards is the most competitive loyalty program online with great weekly and monthly promotions. Its programs are CPA, CPC, CPS with a minimum payout amounting $200. The check is sent by the 7th of each month. The Casino Rewards program has a quick sign up process with free membership fee.

Casino rewards partners include:

• Blackjack Ballroom
• Strike it lucky
• Golden Tiger Casino

ClickBank is a secure online retail outlet for more than 12,000 digital product vendors and 100,000 active affiliate marketers. The program of clickbank is primarily CPS with a minimum payout of $10, The payments are mailed within 15 days after the end of each pay period.  Any accont with positive balance that are inactive will be charge $1 per period and for 1 year, $10.

Clickbank’s clients and products include

• Spyware Detection And Removal Software
• The negative calorie diet

Clixchange is using the CPA, CPC, CPS, and CPM with a  payments less than 50% . The payment is assessed on the 15th of the month.Earn 50% access fee for advertiser referrals and 5% earnings on affiliate referrals for life!  ClickXChange will pay you an additional $5. for every affiliate that you refer that earns at least $5.

There are 227 advertisers listed in the ClickxChange directory.

Among the more popular merchants are:

• eFax.com

• GotoMyPC.com

• x10.com

Where to Find Products and Services to Sell Online

After verifying the profitability of your niche, you need to find merchants who sell related products and services through their affiliate programs. These programs include affiliate networks, merchant websites and affiliate program directories.

An affiliate network acts as an intermediary between affiliate and merchant affiliate program. It allows website publishers to more easily find and participate in affiliate programs which are suitable for their website , and allows websites offering affiliate programs to reach a larger audience by promoting their affiliate programs to all of the affiliates participating in the affiliate network. Affiliate network services and benefits may include tracking technology, reporting tools, payment processing, and access to a large base of publishers. Engaging to an affiliate network as an affiliate is very advantageous. It is completely free to join and the whole process is simplified through categorical search facilities. After being accepted into the network, you then apply to each merchant’s program separately, and your application will then be approved immediately.

Affiliate networks differ in so many ways. some of which are in the application and payment processes, affiliate interface and its marketing tools. The following are the list of the type of merchant offerings:

• CPA (cost-per-action)
• CPC  (cost-per-click)
• CPS (cost-per-sale)
• CPM (cost-per-impression)

It is much better to engage into networks that offer primarily on CPA, CPC and CPS.

Examples of the affiliate networks that are highly recommended for you to visit.

Affiliate Fuel (http://affiliatenet.com) -is an  specialists in performance marketing, and are  totally focused on helping advertisers and publishers work together to create promotions that are exciting, enticing, well-managed, fair, and profitable for everyone involved. The site must receive a minimum of 2000 unique visitors per day and only Canadian And US are accepted and your site must be on top. Its programs are CPC and CPA. Its minimum payout is $25 and the pay NET 60 days.

A few of Affiliate Fuel merchant clients include:

• Time Magazine
• Entertainment Weekly
• Readers Digest
• National Inqurer

Another is the BeFree/Reporting.net. Its program are CPC, CPA and CPS. The payment are made by the individual merchants. It is not a real time tracker and a multi-tier. Maximize your revenue opportunities by developing sustainable relationships with top-tier
advertisers. Perform and get paid for every sale and lead you generate.

Will Your Niche Be Profitable?

Finding a niche is a process that requires much thought and inner reflection. To become successful in the field of online business, you should assure that your chosen niche is profitable. By definition, a niche is a place, employment, status, or activity for which a person or thing is best fitted… a specialized market. If you really want to make sure you are on the right track in choosing your online niche, you first formulate some predictions or assumptions of its profitability in the market.

After the researches you have made and the informations you gathered, you can now have the  necessary informations used in determining the profitability of your niche. Some of these needs your mathematical ability in formulatinmg formulas and do calculations for a numerical probability of your future profit.

• keyword
• demand
• clicks
• sales
• commission
• PPC (pay-per-click)
• Net profit – is the amount you gain in your business, its formula: commision-PPC = Net Profit

The calculation method does not imply that the result is right. This is just an estimation of the possible profit that you can gain with the topic you have chosen. Its just a way to test that you are in the right track and the niche is worth as a business. Don’t expect to much with the result of your calculations for its not so accurate and you are not that sure it would be successful. You can simply prove it when your really in the situation, the reality of the business, then you can test if your hyphothesis is true and realistic.

You can also acknowledge the importance of some software like the Adword analyzer. Adwords Analyzer goes and finds related keywords and analyzes them in terms of how many people search using those keywords, how much competition there is for these keywords. It makes your work easier, hassle-free and less time consuming. We already know some of the search engine, the wordtracker, overture and the google. Its a great pleasure for the searchers to have this software because it  is a huge time-saver , inexpensive, and easy to access.